UP

MBA Master of Business and Management

Master's degree. Face-to-face.

Content

30th EDITION
UPC School

Subjects

Business Strategy
7 ECTS. 72 teaching hours.
  • Fundamental characteristics of business management systems and processes.
  • Methodologies used for designing the organisational structure of companies and different organisational models.
  • Strategy and strategic management concepts such as strategic management elements and different strategy classes.
  • The stages of strategic process from strategic analysis of the environment and internal aspects of the company to the implementation of the strategy, as well as the strategy formulation process.
  • The best strategies to use for different business situations.
  • Systems used for assisting decision making.
  • The idea generation processes, the different stages of creating a company and the concept of the entrepreneur.
Marketing and Commercial Management
8 ECTS. 81 teaching hours.
  • Marketing concepts and elements.
  • The function of marketing management, the tools they use and their contributions to business strategy.
  • Elements of the business environment and their influence on commercial decision making.
  • The strategic marketing planning process and proper marketing policies for any given situation.
  • The Marketing MIX.
  • The market. Different types of markets. Market segmentation. Factors that influence a consumer¿s decision to purchase.
  • Decisions about products and the strategies involved.
  • Tools used in the commercial negotiation process.
  • Producing marketing plan content.
  • Pricing strategy and its influence on demand.
  • Basic advertising concepts and tools used in the creative process.
  • The sales process: developing an argument, making an objection, sales and tracking.
  • Concepts, mechanisms and barriers to international commerce.
  • Strategies for entering external markets.
  • Importer and exporter operations such as the means of payment and international payment.
  • The foreign currency market.
Accounting and Finance
15 ECTS. 150 teaching hours.
  • The necessity of accounting, what it is, how it is organised and what role cost accounting plays within the company.
  • Accounting concepts: company assets and results, costs and their clarification and other concepts.
  • The accounting method, accounting cycles and the terminology used in financial accounting.
  • Accounting functions for active, passive, deposit and expense accounts as well as registering and evaluation.
  • Determining and distributing the results of the exercise.
  • Presenting accounting reports using annual accounts reports.
  • Analytical accounting methodology.
  • Cost models and the practical implications and limitations of each one.
  • Activity based costing and decision making costs.
  • Management control systems.
  • Tools and concepts used in investing and financing decision making.
  • How to analyse financial products on the market.
  • Finance operations, interest rate equivalencies and financing schedules.
  • The functions and classifications of financial revenues.
  • Different types of loans.
  • Concepts behind short term financial management.
  • Basic understanding of investment research.
  • Methods for evaluating investments, including their advantages and limitations.
  • The use of accounting statements for obtaining information about a company.
  • Different types of accounting statement analysis.
  • Long and short term finance cycles.
  • Finance planning methodologies.
  • The most important variables used to establish a company¿s finance policy.
  • Determining factors in the finance structure of a company.
  • Financing sources for a company.
  • Methodologies for evaluating companies.
  • Finance markets the their elements.
Economics and Law
7 ECTS. 69 teaching hours.
  • Basic concepts of economic science.
  • Characteristics of capitalism and how it works.
  • Methodology for calculating GDP based on supply, demand and revenues.
  • Resources for the global economy, its distribution and the results of economic development.
  • Prime indicators for tracking the economic climate.
  • The consequences of the European integration process.
  • Basic concepts of Private Property Law.
  • Legal regulations that regulate financial activity.
  • The legal framework used to develop business activity.
  • Basic elements of Commercial Law: companies, business people and business activity.
  • Origins of Commercial Law.
  • Protection procedures for: consumers, competition and intellectual property.
  • Fundamental concepts behind commercial contracts, the main characteristics of commercial contracts and the obligations and rights of the different parties involved.
  • The legal organisation of businesses and different types of commercial societies.
  • Foundational requirements and regulations of all of the different types of commercial businesses.
  • Legal provisions for financial crisis situations: bankruptcy and the institutions involved.
  • Financial and legal elements of securities in their different modalities: bills of exchange, checks, promissory notes and others.
  • The tax system structure: resources at the state, autonomous community, local and European levels.
  • Basic concepts behind the structure of any tax: taxable events, taxpayers, taxable income, net tax base, tax rate.
  • Legal terminology and origins of Tax Law.
  • Progressive, regressive and proportional taxes.
  • Different measurements of the payment capacity: income, wealth and consumption.
  • Tax figures that are levied based on previous measures and the structure of these taxes. Evaluation of the advantages and disadvantages of each of these.
  • Evaluation criteria for any tax.
  • Peculiarities of the value added tax.
  • Elements that determine the existence of a work relationship and the special elements involved.
  • Terminology, legal institutions and origins of Labour Law.
  • Working conditions that determine legal regulations.
  • The dynamics of work relationships and the function of government in this area.
  • The rights and obligations of business people and employees, different types of labour contracts and the possible variables involved over time (modification, suspension, termination).
  • Collective relations, the agents involved (unions and employers) and the instruments involved (collective bargaining, collective labour conflicts, strikes, lockouts).
Human Resources
6 ECTS. 60 teaching hours.
  • The function of personnel management and the role that HR plays in the management of a company.
  • The contributions of personnel management and the competitive advantages it provides for the organisation.
  • A general view of human behaviour and how it affects business.
  • The responsibilities of human resources management within a company.
  • The challenges involved in personnel management nowadays.
  • Management roles and the associated competencies and abilities.
  • Management processes and participation in meetings.
  • The delegation process and decision making.
  • The process for establishing effective interpersonal relationships.
Operations Management
5 ECTS. 51 teaching hours.
  • Basic concepts and terminology used in operations management as well as its contributions to the competitiveness of the company.
  • Strategic, tactical and operational decisions in the area of operational management.
  • Causes, functions and problems related to stock.
  • Planning techniques linked to production and calculating needs.
  • Basic concepts behind quality control and the elements involved.
  • Toyota's production systems and the Kaizen methodology.
  • Logistics chain management and its identification as a competitive advantage for organisations.
  • Localisation decisions.
  • Concepts, characteristics and application of plant distribution.
  • Project management
Master's Final Project
12 ECTS.
  • Development of a business plan to be done in groups.
Start admission
Information form
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(34) 93 112 08 65

Credits:
60 ECTS
(483 teaching hours)

Start date:
Classes start:14/10/2016 Classes end:11/11/2017Programme ends: 18/11/2017
Timetable:
Friday  16:00 to 21:00Saturday  09:00 to 14:00
Taught at:
Tech Talent Center
C/ de Badajoz, 73-77
08005 Barcelona
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Registration fee:
6.500 €

Language of instruction:
Spanish

Registration open until the beginning of the course or until end of vacancies.

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